The key to Google Shopping is quality over quantity; it’s not just about as many eyes on your product as possible but ensuring that it gets in front of your specific audience.
Driven by ROI but directed by strategy and data, our Google Shopping Experts will ensure your products are seen by people who love them as much as you do!
Did you know that 65% of British consumers like to browse and compare products before they buy? In fact, it’s only 13% of UK shoppers that admit to knowing what they’d like to buy before visiting an eCommerce store. Make sure your products are in the right place, at the right time, with Google Shopping.
If you’re running an eCommerce store, Google Shopping is often where our clients have the highest success rates with the highest number of conversions for the best ROI. When co-ordinated as part of an effective PPC strategy, Google Shopping is used to promote relevant products to drive eCommerce conversions. We do this by utilising Product Listing Ads (PLAs) so your products will appear across Google Search as well as Google Shopping!
Our team gets right to the core of Google Shopping, Auction Insights and Google Analytics, allowing us to fully engage and understand your customers. Whether you’re struggling with your conversion rate or with your product prioritisation, our team are able to jump in and analyse product performance and availability to see what needs a boost and some investigation. By using data and measurable metrics, our team can make huge impacts to your ROI by making calculated improvements.